Multiply Your Sales Through Affiliate Programs

What could be better than exceeding your personal

sales goals for a given month or year? How about

doubling, tripling or even more of you sales goal for

the month? This is exactly what affiliates can do for

you. The amount of growth potential through

affiliates is unlimited; the more affiliates you have

the more money you can make, after all, if Sam Walton

tried to run every Wal-Mart store, he obviously

wouldn’t be very successful. You must realize that

for maximum growth you cannot do it alone. Think of

the success of companies such as Avon or Home

Interiors. Their success is based on two things; a

great product and excellent affiliate programs.



To attract affiliates to your company you should make

it worth their time. Offering one percent of sales,

is not an attractive offer, the higher the commission

that you are able to offer your affiliates the more

affiliates will be tempted to join your team. You

should also provide your affiliates with the tools

that they will need to successfully market your

product such as banner ads, articles, and anything

else that will help them to better market the product.

You should provide the affiliates with updated

product information through newsletters, new

promotional campaigns and other things to motivate and

inform the affiliates.




You can choose to run your affiliate program in a few

different ways, both of which are beneficial to your

business. A one-tier affiliate program allows you to

generally offer a larger commission and pays on one

level. The affiliate will receive a predetermined

amount for each sale. Using a two-tier affiliate

program, affiliates are paid on two different levels.

This is done by allowing the affiliates to recruit

others to sell under them. In this situation, the top

level affiliate would receive a slightly larger

commission than the recruit or second level affiliate.


For example if the top level seller makes 20% of the

sale, then she/he would make 15% giving the second

level affiliate the 5%.



Setting up the affiliate program can also be done in

two different ways. One way is to do it yourself

through an affiliate tracking software. This software

will provide you with a way to track affiliate sales

as well as allow the affiliates to view their

progress. The downside to this option is that you are

responsible for making payments. You can also choose

to hire an affiliate tracking company to do all the

work for you. These companies will allow the use of

credit cards and completely run the affiliate program

from billing customers, paying affiliates, and also

pay you. This is a great option for the busy business

owner or the beginning business owner and it is

affordable as most affiliate tracking companies charge

a small one time fee. However you choose to run your

affiliate program it is sure to increase profits for

your business.

Note from the author:

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