The Importance of the Golden Triangle in Internet Marketing

Copyright © Vincent Murphy
http://www.HomeGrail.com

If you aren’t familiar with the term the Golden Triangle, you better pay a great deal of attention to this article. The Golden Triangle can change the way you market your website, who you target and what your goals are. But the premise of the concept is simple; get your website to the top of the search engines.

Whether you get your internet marketing website to the top of the search engines through pay-per-click management or naturally with keyword optimization, the end result should be the same. If you use pay-per-click management, you are aggressively marketing your website and essentially will be paying to get it to the top of the search engines. Keyword optimization and other natural methods will take you longer, but can be just as efficient if not more.

So what does this all have to do with the Golden Triangle? Everything in fact. There has been a great deal of research on this term that has found that a majority of internet searchers focus on the content they search for in a triangle. To better paint the picture, you can think of it like the Bermuda triangle, which is where the name “Golden Triangle” originated from.

The longer the study was done, the more apparent it became of the importance the Golden Triangle has on internet marketing. If you think about it, when you search for something in the search engines, how far down do you go to find what you’re looking for? Research has shown that a majority of people searching will click on one of the first three or four links given to them. Nobody is going to take the time to go all the way to the 15th page to find what they want.

Therefore, it is absolutely vital that you focus your internet marketing on getting your business to the top three or four on the search engines. In actuality, for natural listings you need to be in the top three or four and for paid listings you should be in the top two or three. This becomes important information since pay-per-click is considered paid or sponsored listings. If you want to make your pay-per-click advertising worthwhile, you had better get in the top two or three.

Climbing your way to the top in internet marketing for natural listings will take time, so be patient. If you’re not in the top three or four for natural listings, you can still reel in visitors, just not as many. By targeting your keywords within the title on the search engines and getting people’s attention immediately, you will have a better shot at getting the floating customers. These customers know specifically what they are looking for and may not find it in the top few, but do you have what they are looking for?

The Golden Triangle research has made the obvious even more apparent in internet marketing. If you want to have true success and generate a high traffic volume, working your way into the top few for natural listings and the top two or three for paid listings is essential. If you can’t do that, research has shown that the drop off rate after eight listings is a whopping 50%. Good Luck!!

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Vincent Murphy is the Webmaster/Owner of http://www.HomeGrail.com

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Can Article Writing Be A Legitimate Internet Home Business?

Copyright © Vincent Murphy
http://www.HomeGrail.com

Having a home business on the internet is the new thing of this era. The opportunities are endless and the benefits are far greater than any other profession. While there is a plethora of ways to make money from an internet home business, so many people overlook an opportunity that lies right in front of them. Article writing!

If you think about it, what is the one thing that everyone needs for their internet home business regardless of what it is? Content and you would be surprised with how many people will pay to have content written for them. Whether it’s because they don’t have the time to write articles for themselves or aren’t proficient writers, it doesn’t matter. You can make a home business out of article writing.

In order to get your article writing home business going, you first want to create a small website for it. It doesn’t have to be anything big, just enough for people to order their articles off, include some examples of articles you have written in the past, and post some testimonials once you get them.

The next phase is getting you known on the internet. A great way to climb up the search engines for an internet home business is through keyword optimization. How you can do this is by targeting one or two specific keywords and post those keywords everywhere. When you use the keyword on your website, bold and underscore it. Post it in forums as many times as you can, and again bold and underscore the word.

From there, you want people to know the quality of articles they will be getting from your home business. In order to do this, you should be constantly writing articles of your own on anything and posting them in article directories. If you can, include your targeted keywords within the articles and hyperlink it back to your website.

By writing articles of your own, you are displaying your knowledge for a subject as well as your writing expertise. Not only that, but you are giving people a way to contact you and check out your website through the resource box. The resource box is crucial because it allows you to describe your website in a couple of sentences and then post the link to your website.

Although your internet home business may start out slow, patience is the key to success with article writing. The higher you climb on the search engines and the more posts you make in forums, the more people will be able to connect you with your business. The whole goal of your article writing business is to find people that need content written by them. Therefore, you have to find them and in doing so, your internet home business will take off.

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Vincent Murphy is the Webmaster/Owner of http://www.HomeGrail.com

Successful Home Based Business FREE GIFT, 6 FREE HOME BUSINESS EBOOKS: http://www.HomeGrail.com/newsletter-signup.html